Based in Archway, Roj Whitelock specialises in portrait photography and professional headshots. He creates natural, characterful studio portraits that suit personal and business profiles.
Roj Whitelock is a specialist portrait photographer based in Archway, London, focused on creating expressive, authentic studio portraits that reveal personality and purpose. Portrait photography is Roj’s core practice — everything in his studio, from lighting and backdrop choice to posing and direction, is designed to make subjects feel at ease and look their best. Why choose Roj for portrait work? His approach is calm, collaborative and detail-driven. Rather than forcing stiff poses, Roj uses a conversational, observational style to coax genuine expression and subtle moments out of each session. The result is natural, characterful imagery that works equally well for personal portraits, professional headshots and profile photography for platforms like LinkedIn. What makes his portrait studio distinctive is the combination of structured technique and a human-centred process. Roj pays close attention to lighting, composition and tonal mood, while prioritising comfort and confidence during the shoot. Clients repeatedly tell him the relaxed atmosphere helps them relax in front of the camera — that ease translates directly into stronger, more believable portraits. How Roj works with clients: sessions begin with a short consultation to understand what you want to communicate visually. In-studio shoots are practical and efficient, with clear direction and space for improvisation. Roj offers guidance on styling, expression and posture, and adapts lighting and framing to suit each individual. After the session he carefully selects and retouches images to preserve natural skin tones and the subject’s character rather than over-processing. While portrait photography is the primary focus, Roj also supports business clients with professional headshots and can accommodate requests for corporate-facing portrait work. His background in portrait practice makes him well-suited to deliver images that project authenticity and credibility for careers, portfolios and personal brands. If you’re looking for a portrait photographer in Archway who prioritises honest, well-crafted images and a calm studio experience, Roj Whitelock offers a considered approach that puts the person at the centre of the picture. Contact the studio to discuss your portrait needs and arrange a session tailored to your goals.