Cambridge-based portrait studio The Willcox Collective specialises in professional headshots and brand portraits. Jemima Willcox creates confident, authentic images with a calm, consultative process.
The Willcox Collective is a Cambridge portrait studio focused on creating professional portraits that feel authentic, confident and true to each subject. Led by Jemima Willcox—listed as a creative consultant—this studio positions portrait photography as a strategic, creative practice: portraits are not just pictures but visual tools that communicate personality, professionalism and brand intent. Why choose The Willcox Collective? Because portrait is the core discipline. The studio specialises in headshot photography, LinkedIn-ready portraits and deliberate brand portraits that work across your website, social channels and professional profiles. Jemima combines a consultative, client-first approach with visual clarity, ensuring every image supports the story you want to tell. What makes the approach special is its balance of craft and conversation. Sessions are designed to put people at ease: thoughtful pre-shoot guidance, attention to styling and subtle direction during the shoot help subjects relax and look like themselves—only more purposeful. The Willcox Collective values natural, expressive moments over stiff poses, aiming for portraits that read as professional yet approachable. How the studio works: every portrait begins with a short creative consultation. Jemima discusses the intended use of the images, the tone you want to convey and any brand considerations. On the day, the studio environment is calm and focused, with clear direction and a collaborative spirit. After the shoot, selected images are refined to enhance clarity and consistency while preserving the subject’s character. While portrait photography is central, The Willcox Collective also supports business-focused visual needs. If you need portraits that integrate into wider marketing or social strategies, the studio can align images to your business goals. Video is listed as an additional offering, used selectively to complement portrait and social content when required. Rooted in Cambridge, The Willcox Collective places practical creativity at the heart of portrait work—helping professionals and organisations present themselves with clarity, confidence and purpose. If you want headshots or brand portraits that do more than look good—ones that strengthen your professional image—this studio specialises in making that happen.