Croydon-based Fergus Ford specialises in portrait studio photography and professional headshots. With nearly twenty years' experience, Ferg creates relaxed, authentic portraits for business and personal use.
I’m Ferg — a Croydon-based portrait photographer with nearly twenty years behind the camera. Portraiture is my specialism: I focus on creating professional studio portraits and business headshots that look natural, confident and entirely like you. Whether you need a polished LinkedIn image, a corporate portrait for a company site, or a personal portrait that captures character, I bring a friendly, conversational approach that puts people at ease. Why choose Fergus Ford Photography in Croydon? My work is built on experience and on making the session enjoyable. Over the years I’ve photographed hundreds of individuals and teams, from corporate headshots to relaxed family portraits. That variety taught me how to read light, work quickly and coax authentic expressions out of even the most camera-shy clients. I love shoots that feel personable and fun — if that sounds like you, do drop me a line. What makes my approach special is the blend of technical care and relaxed rapport. I take time before the session to understand your goals — the tone you want, where the portrait will be used, and any wardrobe or styling questions. On the day I guide you through simple poses and lighting choices, keeping directions clear and comfortable. The result is portraits that feel effortless and professional: natural smiles, clean compositions and an honest representation of who you are. How I work: sessions are tailored to the individual. I shoot in and around Croydon and Greater London, offering studio-style portraits as well as on-location portraits where appropriate. My process emphasises collaboration — we plan the look together, I create a calm atmosphere during the shoot, and I deliver images that are ready for use across LinkedIn, company profiles, personal branding and more. My passion for photography comes from the moments that a camera can reveal — the small, true expressions that tell a story. If you’re after headshots or a portrait session with a personable, experienced photographer based in Croydon, I’d love to help you create images you’ll be proud to use.