Luciana Rizzi Photography

I am Luciana Rizzi, a Pimlico-based portrait photographer specialising in lifestyle and contemporary portraiture for individuals, families and professionals. My work is rooted in a belief that the best portraits are those that feel authentic—images that reflect personality, purpose and presence. Whether you need a professional headshot for LinkedIn, a contemporary adults’ portrait for personal branding, or a relaxed family portrait, I bring the same attention to styling, light and storytelling to every session. Why choose me? My approach blends the warmth of lifestyle photography with the polish expected of professional portraits. I understand the pressures of being photographed and pride myself on creating a calm, encouraging atmosphere where people quickly feel at ease. Drawing on years of experience in central London, I work both in my studio and on location, choosing light and settings that suit your brief—natural, luminous looks for softer portraits or crisp, contemporary lighting for strong, professional headshots. How I work: every portrait begins with a pre-session consultation. We’ll discuss objectives—how you want to be perceived, where the images will be used, wardrobe and any props or activities that reflect your personality. On the day I guide you through posing and expression with gentle, artful direction to capture natural moments and confident portraits. After the shoot you’ll preview your images in a private online gallery and we’ll plan the final presentation together. Specialist services: I regularly photograph contemporary adults’ portraits and professional headshots suitable for corporate profiles, personal branding, blogs and business literature. My sessions are bespoke and never batch-edited—each image receives individual retouching so the final results are polished, true-to-life and uniquely yours. Beyond the image: I also help clients make their portraits into beautiful, lasting artwork. From fine art prints and framed wall pieces to albums and elegant presentation boxes, I advise on display options and use software to show how your chosen images will look in your home or workplace. Based in Pimlico, central London (SW1), I offer a friendly, structured process that puts your comfort and objectives first. If you want a professional portrait that feels personal and purposeful, let’s start with a conversation and design a session tailored to you.